Or, “Why Mark Udall and Amendment 67 Both Lost in 2014″
I was sitting in my living room a number of months ago, when a Udall commercial came on television and our wonderful Colorado senior U.S. Senator confidently and clearly articulated the word, “abortion”. “He’s going to lose”, I told my husband, “Mark’s going to lose”.
White men don’t get it — especially the kind of 30 year old, private school-educated, pea-coat-wearing frat boys who run market research firms and conduct polls and fly back and forth between DC and Denver — the kind who show up in every federal election, advising Senate and Congressional candidate campaigns on behalf of the DCCC or the DSCC. Out of touch and clueless about middle-aged or retired suburban women, or people of color of all ages in CO, they brought down Joe Miklosi’s congressional campaign in 2012, and they just brought down one of the best U.S. Senators we’ve ever had, Mark Udall. Udall’s team should have questioned their advice and trusted local grassroots, boots-on-the-ground opinions instead. They can’t say they weren’t warned.
Although the “frat boys” (as I like to call them) are confident in the answers they receive in their polls and surveys, they ask all the wrong questions. Any federal level candidates in CO who continue to run campaigns without having every important CO demographic represented on their strategy teams will lose in the future (are you listening, Senator Bennet?). If they want to understand suburban, middle class mothers or college-aged people of color, or seniors on fixed incomes, they better have them on their steering committees in similar proportions.
The abortion issue is a perfect example. Research shows the vast majority of women want abortion to be legal and safe (this is not a Democratic secret, folks). For some people (including young men), the battle cry “My body, my choice” resonates with an underlying libertarian “don’t tell me what to do” chord. For many women I have spoken with about this issue, either as a women’s leader, or as a former crisis center counselor, or as an activist/organizer who has knocked on thousands of CO doors over many years, abortion is not a black and white, intellectual issue – it is a personal, very private decision which is frequently not discussed in polite company. For some women, it is a painfully emotional subject associated with layers of spiritual, family and financial baggage. For many women, terminating a pregnancy is a tug-of-war with their heart, and certainly not a subject they are comfortable having bantered about ad nauseum on their living room televisions by a bunch of men who have no proverbial clue what it is like to be a woman. For many women, the entire conversation is off-limits, and the frankness of the political ads makes them feel very, very uncomfortable.
Not only are many women uncomfortable hearing abortion debated while they’re helping their eight year old with homework or collapsing into a chair after a long day at work, their motives to have had an abortion are not always what men assume them to be. For a lot of women, abortion is not about “my life” or “my body” or “my choice”. For many women I’ve talked to, choosing to end a pregnancy is motivated by selfless concern and love for the potential life they are considering bringing into the world. Women are motivated to have abortions for the same reasons they are motivated about organics, GMOs, fracking, education, climate change, gun restrictions and punishing pedophiles –- because they love children and want every child to be wanted, so they can have healthy, happy lives. For many women, termination is a decision made early in a pregnancy long before there is significant fetal growth or sensation, to protect a child from a life without adequate resources (parenting, food, clothing, health care, etc.) or because of quality of life issues related to fetal anomalies and genetic disorders. For many women, abortion is an emotionally painful but completely selfless decision, made with the best interests of another potential human being in mind – not something every frat boy understands easily.
If there is one thing women will fiercely protect more than their own bodies, or their own choices, or their own civil rights, its children — even other people’s children. Mike Coffman’s brilliant marketing team (let’s face it – he doesn’t get re-elected every two years because he is a good congressman) understood this well in 2012 when they watched Joe Miklosi take a stand for Choice, and then they socked him with an ad that associated Joe with pedophiles because he voted no on the straw-man “Jessica’s law”. I’ll never forget the women I spoke with at the doors while canvassing for Joe who said, “I can’t decide if I want to vote for the guy who hates women, or the one who hates children”. In the end, they voted against the man they were tricked into thinking “hated children” by Coffman’s brilliant, yet evil henchmen.
Amendment 67 failed because women want to keep politicians out of their doctor’s offices. Senator Udall lost his race because women want to keep politician’s talking about abortion out of their living rooms. If Senator Bennet wants to win re-election in 2016, he needs to listen to CO middle-class moms directly and include them on his steering committees — and skip any advice from frat boys about messaging — unless it is about messaging to other frat boys.