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September 12, 2006 10:59 PM UTC

Research: Election News Coverage favors GOP 62% Dems 38%

  • 6 Comments
  • by: MediaSentiment

( – promoted by Colorado Pols)

PublicMemory.com has announced results from news coverage of the upcoming ’06.

Election, showing Republican candidates in the lead with 62% of news media mentions referring to Republicans and 38% referring to Democrats. To learn more see our press release with our complete results here: http://www.marketwir…

Comments

6 thoughts on “Research: Election News Coverage favors GOP 62% Dems 38%

  1. Is that really a good thing? That study shows George Allen as one of the most mentioned candidates in the media, but I think it’s a stretch to say that it favors him.

    John Mark Karr got more media attention than any of them.

  2. and miscasts the research. Look at the 2nd graf here and follow the link. It says nothing about favorability, only mentions. Duke Cunningham alone probably skewed the results, and I guarantee you that news didn’t “favor” the GOP.

  3. The Sunday Post ran a story titled “Statehouse contests test the boundaries”  analyzing the power of 527 Attack groups. The most highly targeted house race is District 23 in Jefferson county where the Democratic incumbant Gwyn Green has been fending off the Trailhead group and PhRMA Colorado Action Fund since January.  Their attacks have been constant, negative and outrageous.  We’re getting 2-3 mailers a week here. 
    So how does the Post reporter Chris Frates report this after a long discussion with Rep. Green?  With a let’s be nice quote from her Republican opponent!  And Frates writes of the race as a “rematch” leaving the reader without a clue that the Republican was defeated in 2004, reinforcing her “Re-elect” slogan that pretends she’s the incumbant.
    Seems like a pretty darn Republican friendly approach to me.

  4. Pretty meaningless at this point in the campaign.

    Office holders get more attention than prospective candidates and candidates.

    But that doesn’t explain the results.

    What the results say is that the Repubs have better name recognition, top of mind presence than the Dems.

    As we all know, most political stories are written and edited and assigned by liberals who do their best to put conservatives in a bad light. The local papers do that all the time.

    What the study doesn’t show is the perecentage of favorable versus unfavorable mentions.

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