(Promoted by Colorado Pols)
The hundreds of millions of dollars spent on anti-Obamacare ads may have inadvertently encouraged enrollment, a Brookings Institution study released Wednesday found.
In a state-by-state look at spending on ads attacking the Affordable Care Act, Brookings found that increased ad spending per capita was tied to declining enrollment in red states but linked with increasing enrollment in blue states.
“This implies that anti-ACA ads may unintentionally increase the public awareness about the existence of a governmentally subsidized service and its benefits for the uninsured,” wrote Brookings Institution fellow Niam Yaraghi, noting that anti-Obamacare ads may have encouraged people to sign up by making them think it might be a limited-time offer.
“In the states where more anti-ACA ads are aired, residents were on average more likely to believe that Congress will repeal the ACA in the near future,” he said. “People who believe that subsidized health insurance may soon disappear could have a greater willingness to take advantage of this one time opportunity.”
Of the more than $445 million spent on ads mentioning Obamacare, negative ads outspent positive ones 15-to-1, a Kantar Media CMAG report found in May.
What do you know about that, "Americans for Prosperity"?
Americans for Prosperity is once again putting its money where its mouth is.
The conservative non-profit political advocacy group backed by the deep pockets of billionaire industrialists David and Charles Koch announced Wednesday that it's going to run new television commercials in a key Senate race in Colorado and an important House battle in New Hampshire.
The spending on the new ads brings to more than $35 million the amount the conservative group has shelled out to run TV spots in key Senate and House races around the country. The vast majority of the commercials highlight how the group says the Affordable Care Act, better known as Obamacare, has negatively impacted average Americans.
Or, to quote Borat Sagdiyev, "Not."
I sure would hate to see the Kochs go broke trying to buy their ideal country out from under the American electorate and their duly elected leaders……..or not!